Google Cloud — Google for Startups Cloud Program
Three tiers. Start gives bootstrapped teams up to $2,000 in Google Cloud and Firebase credits, self-serve. Scale covers 100% of usage up to $100,000 in year one plus 20% of usage up to another $100,000 in year two. The AI-First tier adds up to $150,000 on top of Scale, reaching $350,000 total for teams whose core technology is AI.
What you need to qualify
- Start tier: technology startup founded within the last 5 years, no institutional investor, no prior Google Cloud credits beyond the free trial
- Scale tier: equity funding from an institutional investor, pre-seed through Series A (Series A must be within the last 12 months)
- AI-First tier: AI is the core technology of your primary product, Seed to Series A, founded within the last 10 years, no more than $5,000 in Google Cloud credits received before
Before you submit
- Company domain email, not a personal address
- Live public website that describes a product, not a coming-soon page
- Company profile findable on LinkedIn, X or GitHub
- Incorporation documents and funding evidence to hand
- Confirm you have not claimed this program before under any entity
Other programs in this category
The largest cloud credit program by ceiling. A small self-serve tier is open to any incorporated startup with a live product, while the six-figure tiers are routed through Activate Providers — accelerators, incubators, VCs and startup-friendly banks. Credits are redeemable on third-party models through Amazon Bedrock, and AWS lists additional credits for AI startups ready to scale.
Cleanly tiered by how much you have raised. Tier 3 gives $10,000 to bootstrapped teams with no minimum funding. Tier 2 gives $100,000 to companies under $5M raised that are backed by an affiliated partner. Tier 1 gives $350,000 to companies at $5M+ raised with an affiliated partner, plus priority support and bi-weekly Solutions Architect office hours.
Credits usable across Azure, GitHub and other eligible Microsoft platforms, with the top of the range reserved for VC-backed companies coming in through Microsoft's investor network. The entry tier is genuinely self-serve and needs no funding, which makes this one of the few six-figure programs with a real bootstrapped on-ramp. Includes access to AI models and go-to-market support.